Finding a good night out should not feel like homework. This makes it way easier, and way more fun.

OutZone started from a pretty simple frustration: going out should feel spontaneous, but it rarely is. Plans are scattered across group chats, stories, ticket links, and random screenshots, so even understanding what is happening can feel more complicated than the night itself. The point was not to build another app that keeps people glued to a feed. It was to create a social product that helps people step out of the screen, discover real experiences in their city, and connect through places, plans, and shared moments.

As Co-Founder, I lead product design and creative direction across the whole system, from visual identity and UX/UI to the outward communication that gives the product its tone. That meant keeping brand, interface, and strategy aligned while working closely with engineering, administration, and promotion. A big part of the challenge was trust: how do you design something that feels social and exciting, while still feeling clear enough to use and safe enough to believe in, especially when many interactions begin between people who do not know each other yet? The work was less about adding noise and more about giving the experience shape, clarity, and momentum. Something contemporary, energetic, and built for real life, not endless scrolling.